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{"contentId":"718128","authorDomain":"zerok"}

Amazon.com acquires dpreview.com

News Type: Event — Seeded on Mon May 14, 2007 10:48 AM EDT
Read ArticleArticle Source: EW.com
technology, photography, digital, amazon, dpreview
Seeded by Horst Gutmann
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Leading online retailer Amazon.com (NASDAQ: AMZN) today announced it has acquired www.dpreview.com, the web's most comprehensive site for digital camera information and reviews.

{"contentId":"718128","authorDomain":"zerok"}
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{"commentId":706058,"authorDomain":"zerok"}
Horst Gutmann

So far I don't really see the motivation for this move. It can't be just getting a better spot for advertising ...

{"commentId":706058,"threadId":"103213","contentId":"718128","authorDomain":"zerok"}
  • 1 vote
Reply#1 - Mon May 14, 2007 10:49 AM EDT
{"commentId":706275,"authorDomain":"christopher"}
Christopher Woods

It raised an eyebrow here, too - I can only imagine that they bought the contributors' expertise and their HUGE archive of technical information for future expansion into digital camera retail, maybe?

Well, as long as they don't alter the site's design for the foreseeable future, I'm cool with it.

{"commentId":706275,"threadId":"103213","contentId":"718128","authorDomain":"christopher"}
  • 1 vote
Reply#2 - Mon May 14, 2007 12:15 PM EDT
{"commentId":706322,"authorDomain":"tang"}
Calvin Tang

One of my favorite photography sites. Amazon is pretty good about letting some of their acquired companies continue to run independently. Kudos to the founders of dpreview, and I hope they continue the excellent and timely reviews without missing a beat.

{"commentId":706322,"threadId":"103213","contentId":"718128","authorDomain":"tang"}
  • 1 vote
Reply#3 - Mon May 14, 2007 12:30 PM EDT
{"commentId":706967,"authorDomain":"spudsstuff"}
Spuds Stuff

An interesting purchase. I'm sure Amazon will let the site run mostly in the format that it is now. Perhaps we will just see more links to Amazon on it or the ability to buy direct from Amazon on the site.

{"commentId":706967,"threadId":"103213","contentId":"718128","authorDomain":"spudsstuff"}
  • 1 vote
Reply#4 - Mon May 14, 2007 4:41 PM EDT
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